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Tash Keuneman is a software designer and an advocate of customer empathy.

Tash is based in Sydney, Australia and loves to go bush into the Blue Mountains, where she climbs cliffsides by day and creates zines and art by night.

She works at Intuit on emerging markets and has worked for Atlassian, Domain and Tinybeans. She has a degree in journalism and a diploma in fine arts, which she used as an excuse to make interactive art.

You can see her talk about translating qualitative data into product decisions (or read it). She has also talked about data-driven personas, creativity and design.

Process

Envision

Through rapid discoveryEnvision

Make

Using proven methodsMake

Ship

Measure, learn, iterateShip